July 8, 2010: Today Survey Advantage exhibited and participated in the AlphaGraphics Technology Expo held in Tucson, AZ. During the expo Survey Advantage unveiled a program designed with PrintSmith(TM) and AlphaGraphics to help their owners drive customer retention, preserve recurring job revenues, and identify up sell and cross sell opportunities within their customer base. Implementing a referral program for loyal customers has already started generating solid referrals to help owners expand their customer base.

Survey Advantage and PrintSmith worked in partnership to create the necessary reports and survey process to streamline the customer feedback process. By leveraging Report Writer, all AlphaGraphics locations can now benefit from leveraging customer information within PrintSmith to stay connected with customers continuously.

This program complements the selling and customer service efforts by giving customers another way to stay connected with their printer.

The Survey Advantage Program starts at $49/month with a one time $100 start-up fee to ensure the survey questions, process, and reports are tailored to the printer’s business. There are no long term commitments, cancel anytime, with a 100% guarantee. We know we need to perform each month to earn your business. See on-demand demo.

Any printer shipping to at least 60 unique customers a month would benefit from this program where typically 20 to 30% response rates are achieved continuously with the proven database de-duping and filtering technology developed by Survey Advantage to maintain a positive survey taking experience for repeat buyers. View several printer case studies, testimonials, and program details.

Jamestown, Rhode Island – Survey Advantage, a leading provider of customer loyalty and market research services, will be presenting new ways of preserving and expanding revenue to members of Printing Industries New England ( PINE). At the PINE Vendor Showcase – Hilton Garden Inn, Waltham, MA, Michael Casey, Survey Advantage’s president, will be speaking during the educational sessions, April 8th. The event is dedicated to helping PINE members grow their businesses. Michael Casey’s talk “How to keep customers coming back,” will offer advice on how to leverage technology and processes to improve revenue preservation strategies and expand business with existing accounts.

“We are excited to be invited to speak,” said Casey. “PINE is the premiere association serving the New England Graphic Communication industry and provides support to help members be more successful. The Vendor Forum and educational sessions help support that mission.”

Survey Advantage will be exhibiting at the show along with Heidelberg, Xerox, and FedEx. The company will showcase two graphic communications services, CustomerPulse™ and MarketPulse™, two turnkey services making it possible to know when customers are interested in other services, loyalty is slipping, and customer needs are changing. Survey Advantage has helped hundreds of graphics communication businesses over the past six years.

For more information on these services or view printer case studies visit www.surveyadvantage.com/printers