Laurie Lande, writer for MarketingProfs recently published a case study detailing how Dollar Rent A Car has built surveying into their day to day operations. Keith Adams, Sales & Marketing Manager of the New York Metro area has used the surveys not only to help increase airport parking revenue 24% in 2007, but also to quickly collect and respond to customer complaints, usually on the same day they come in.
International Franchise Association® : Survey Advantage joins IFA’s Vendor Supplier Forum, the largest franchise association in the world with over 20,000 members.
American Boat Builder and Repairers Association and Survey Advantage release the ABBRA Customer Satisfaction Index benchmark program to their membership of 350 marine service providers and manufacturers. ABBRA and Survey Advantage designed this program to help raise the standards in the industry and to help membership benchmark performance.
When cost, travel, or time constraints make face-to-face meetings a challenge, consider webinars. With only a computer, an Internet connection, and a web browser, you now have virtually unlimited ability to interact with prospects, customers, staff, and a host of resources around the globe. (more…)
How do your customers feel about your quality? Turn-around time? Pricing? Do they know about all of the products and services you offer? Are they interested in offerings such as variable data printing? How much business do your customers give to your competitors, and why?
Customer satisfaction is nice, but customer loyalty is profitable
Customers are your most important asset; Do you know how to retain them?
In 2007 quick printers and small commercial printers continued to get strong quality satisfaction for traditional products and services, but be careful as you plan your diversification strategies.
Your customers’ inboxes are bulging with email - much of it spam. They have less and less time for email that wastes their time. They’re more discerning than ever. So, how do get your message in front of them? Here are our top five tips that will tip the balance in your favor.
Signs Now Weeder about turning customer feedback into profitable business decisions.
