Survey Advantage & printLEADER enter into strategic partnership
Jamestown, RI– September 9, 2009 – Survey Advantage Inc, announced today a partnership with printLEADER, the developer of commercial printer MIS solutions. printLEADER users now have the ability to generate referrals, identify areas to expand client share, and preserve recurring revenues through continuous customer feedback and reporting. By developing the necessary functionality printLEADER has enabled customers to implement the Survey Advantage Printer CustomerPulse™ program. On-line reports are delivered daily with sales leads, performance indicators, and printer customer loyalty benchmarks.
Survey Advantage’s services enables printers to keep a “thumb on the pulse” of each print buyer, and alert management when a print buyer is dissatisfied, is open to discussing other opportunities, or shares a referral. printLEADER offers a full suite of integrated print MIS modules for the commercial printing industry and is considered one of the premiere vendors of print MIS in North America. Survey Advantage focuses on the printing industry and their products give printers and graphics communications businesses a complete customer feedback process. CustomerPulse™ streamlines the entire process.
“Survey Advantage helps our customers drive sales leads to grow their business while preserving recurring job revenues, two areas on the minds of most printer executives today.” said John Fleming, President of printLEADER. “We are excited to partner with an industry leader like Survey Advantage, whose service helps increase the effectiveness of client management for printLEADER users.”
CustomerPulse™ is easy to use and maintain because it was designed for easy setup and maintenance, not IT specialists. “By printLEADER taking the time to automate report generation we now have a solution which takes 15 minutes to set up a printLEADER user and 5 minutes a month to maintain to deliver continuous customer feedback.” noted Michael Casey, President of Survey Advantage. “Printers can save customers throughout the year, identify areas to expand within accounts, and generate referrals for $49/month. This is a low cost insurance policy and lead generator which hasn’t been an option for many printLEADER customers until now.
CustomerPulse™ automates the time-consuming and tedious tasks associated with maintaining a survey and reporting process. Because printLEADER pulls the necessary shipping data, users do not have to manage surveying. They can be confident that surveys look professional and inviting. Convenient electronic distribution options and innovative drill-down features ensure that reports are valuable to all staff within the enterprise. To view a recorded demonstration of printLEADER CustomerPulse visit www.surveyadvantage.com/printers and choose the printLEADER tutorial on the right side of the page.
About PrintLEADER
Founded in 1989; printLEADER is a leading provider of Management Information System (MIS) software solutions and services to the printing and graphic arts industry; Amongst printLEADER’s customers are some of the most respected names in print.
Development first started when John Fleming left his family run print operation in New York to bring a MIS product designed with the unique printer processes in mind.
printLEADER’s significant advantage is the products and services that have been carefully developed with close consultation of the end users throughout printing companies and is coupled with the strength of employing the professional expertise from the industry whose knowledge and experience is entrenched in IT and print practices.
For more information visit the company website at www.printleader.com.
About Survey Advantage
Survey Advantage is the leading provider of customer retention and lead generation programs servicing the printing and graphics communication industry. Its services suite, HealthCheck™, CustomerPulse™, and MarketPulse™, can improve productivity by helping organizations manage their customer relations and overall operational effectiveness.
The programs are widely available through associations such as PIA, NAPL, and IPW as well as franchisors such as the Allegra Network and Franchise Services. Additional information about Survey Advantage can be obtained by visiting the company’s printer specific webpage www.surveyadvantage.com/printers.
Tags: Add new tag, CustomerPulse, Printer Loyalty Programs, Printing